SEVILLA FC REACH ONE MILLION FOLLOWERS ON SOCIAL MEDIA IN INDIA

In November 2024, Sevilla FC reached the milestone of 1 million followers in India. The club continues to grow in one of the most populous countries in the world, where it has made a pioneering effort within LALIGA to expand in a nation where football is gaining increasing interest.

During recent seasons, the club has developed a strategy to engage local fans with exclusive content tailored for its followers in the country, aiming to bring breaking news, club values and their players closer to India’s culture by participating in celebrations such as Diwali and Holi.

Additionally, various athletes, local clubs and fans were featured in the first two seasons of the series Never Surrender, showcasing stories of resilience that align with the club’s motto: “Nunca Te Rindas” - “Never Surrender.” The club is currently working in the third season of this series. 

Moreover, Sevilla FC continues to strengthen its alliance with FC Bengaluru United, a collaboration that began in 2021. This partnership provides the club with a strategic presence in the country and supports the Indian club’s pursuit of sustained sports growth.

Furthermore, alongside LALIGA, the club has a content creation strategy for GXR, the broadcaster of the Spanish league in India, which produces exclusive content about the club, including first-team updates. For instance, the club was featured in special content covering El Gran Derbi against Real Betis on matchday 9, and the Diwali celebration - one of the main local festivities held on October 31.